Suzuki UK ATVs/Quad bikes

Suzuki GB has just confirmed that they will be returning to LAMMA , the UK's leading farm machinery equipment & services show, in 2012 with their hard-working utility ATV range.

The range of Suzuki ATVs was a popular attraction at last years show, featuring on dealer exhibition stands. For 2012 Suzuki will be returning to the show with their latest line up of ATVs, from the lightweight but highly-capable Ozark 250 right through to the show-stopping  KingQuad 750 Power Steering model.

The LAMMA show, held at the Newark and Nottinghamshire Showground , runs from Wednesday 18th to Thursday 19th January 2012 and with hundreds of trade stands on offer, the show is once again expected to draw high visitor numbers.

"Getting along to shows such as LAMMA is vital for building and maintaining relationships with our customers. Not only is a lot of business done at agricultural shows like this, but it is the perfect opportunity to discuss our range with new customers as well as some familiar faces." Commented Gareth Lumsdaine , ATV Sales and Marketing Manager, Suzuki GB.

With an all-new stand layout for 2012, Suzuki are inviting customers to visit them on stand 1135 to browse the range of ATVs and have a chat with a member of staff. Visitors to the show will also be given the opportunity to find out more about the latest ATV offer, with Suzuki announcing plans to launch a new promotional campaign at the event.

The outstanding efforts of Authorised Suzuki ATV dealers, H Pigney & Son,  C.J . Keitch Engineering and Mike Pryce Agricultural Machinery, were recognised in an awards presentation at Suzuki's Annual Dealer Conference in Milton Keynes last week.

H Pigney & Son of Appleby, Cumbria were presented with the award for Suzuki ATV Northern Sales Dealer of the Year 2011 after continuing to go the extra mile to represent the brand, including sponsorship of the 2011 World Sheep Dog Trials.

Devon based dealer, C.J . Keitch Engineering of Honiton stepped up to collect the Suzuki ATV Southern Sales Dealer of the Year 2011, which was awarded to them in recognition of their proactive approach to promoting the Suzuki ATV brand in their area. The dealership's race team also won the Quad 2-man event at Weston Beach Race this year.

The final award of the evening, the Suzuki ATV Aftersales Dealer of the Year 2011, went to long established dealer Mike Pryce Agricultural Machinery of Llanmynech in Powys for their exceptional customer service and aftersales care.

Gareth Lumsdaine , ATV Sales and Marketing Manager Suzuki GB, remarked, "We're extremely proud of our national Dealer Network and these dealers represent the exceptional service provided to customers all over the country. The awards are a token of our appreciation to the dealers that have gone that extra mile to promote the Suzuki brand."

The Annual Suzuki ATV Dealer Conference consisted of a product testing session in the morning where dealers put the latest models to the test in a number of different environments. The conference itself followed the product testing with the day coming to a close with a black tie dinner and awards presentation.

The past month has seen Suzuki's range-topping KingQuad 750 Power Steering hard at work again, this time entertaining the British public in a unique Car Curling challenge at Top Gear Live.

Presenters Jeremy Clarkson, Richard Hammond and James May set out to create their own motoring version of the Olympic Games on the recent Top Gear Live tour at the Birmingham NEC (11-13th November) and London Excel (24-27th November). Top Gear Live chose the KingQuad 750 to meet their need for a reliable, heavy duty ATV to play a major role in their Car Curling game .

The Car Curling was just one of many games hosted at the Top Gear Live show, and saw the Suzuki KingQuad 750 fitted with a bespoke remote controlled sweeping attachment built by the Top Gear Live production crew.

Just like in the real Winter Olympic sport of Curling, the floor was swept by James May on the KingQuad , in preparation for the car curling stones, piloted by Jeremy Clarkson and Richard Hammond, to slide across towards the target.

The KingQuad 750's strong performance proved essential with the heavy sweeping attachments fitted, whilst the comfortable T-shaped seat and innovative power steering made light work of manoeuvring the motorised curling brush around the arena.

The reliable 722cc fuel injected engine and solid build quality of the KingQuad didn't let the show down, as it performed consistently throughout the 18 live performances in front of thousands of fans, as well as a number of rehearsals leading up to the shows.

Gareth Lumsdaine , ATV Sales and Marketing Manager Suzuki GB, commented “We were delighted to supply Top Gear Live with our flagship KingQuad 750 Power Steering model, and had total confidence that it would deliver consistent performance throughout the demanding schedule of the live shows.”

Whilst the KingQuad helped to deliver some light hearted fun to the spectators of the Car Curling game at the Top Gear Live show, it also proved its versatility and readiness for hard work of all types, from towing livestock, feed and equipment across the farm to working long hours on the production set of high profile shows. 

Suzuki ATV dealer, Chris Keitch , stormed his QuadRacer LT-R450 around the gruelling Weston Beach Race course with teammate Jack Price-Draper, to take the Quad 2-Man race win.

The team completed an outstanding 17 laps of the famous beach course in Weston-super-Mare over the 3-hour quad event on 8th October. The duo finished an impressive 8 minutes ahead of their nearest competitor to take the win in the 2-man category.

The team’s Suzuki QuadRacer LT-R450, fresh from taking the QRA Great 8 Iron Quad win in August, performed without fault even with the heat and sandy conditions stacking-up against it.

The team made the quick change of rider half way through the event and then got straight back into action to secure the victory.

Team Manager and Rider, Chris Keitch, commented, “We were thrilled to win the 2-man event at the beach race, despite being unseeded and starting near the middle of the pack, we got a great start and put in some consistently quick laps. The win is a testament to the LT-R450’s performance and reliability, the same ATV that we’ve used to win three successive Iron Quad 8-hour races.”

To find out more about Suzuki’s range of ATVs, click here